I’m Ben Lancaster.

Creative director and digital marketer with over a decade of experience building brands, launching products, and telling stories that drive real-world results.

I’ve delivered large-scale B2C and B2B campaigns with measurable impact, ranging from overseeing targeted direct mail and automated email campaigns that drove region-wide increases in enrollments, to creative direction for 100+ consumer product launches. My work spans planning strategy, overseeing execution, and hands-on production across digital, video, & interactive media.

I specialize in transforming ambitious ideas into realized projects that engage audiences and motivate them to action.

Resume